YES is more – how to reach great ideas in advertising and beyond. A brainstorming crash course by Per Holm Henriksen.
In this episode, the principal of The Danish School of Advertisement, Per Holm Henriksen, talks to host Hanane Fathi Roswall from aera to explore the creative process behind great ideas that resonate with many. Per explains how a creative process and specific brainstorming techniques can lead to the greatest ideas and can be applied by all.